Impact Public Affairs Takes Top Web Design Award

December, 2010. Impact Public Affairs has been selected as a Leader Award winner in the 2010 Summit Emerging Media Award (EMA) competition for its contribution towards Ottawa’s Amethyst Women’s Addiction Centre website redesign. 

The Summit EMA is an international competition that identifies the world's top marketing communication pioneers.  These esteemed awards represent the best of the best in new media practices.

The Summit EMA competition is dedicated to furthering excellence in the communications industry.  Companies and individuals from more than 50 countries and across five continents participate in its award programs.

Award Winning Grassroots Advocacy - a mouse-click away

Impact's forward-thinking advocacy software links association members to their local Member of Parliament with a simple click of a mouse. Getting your voice heard has never been so simple and effective.

To learn how our advocacy software can improve your government relations, contact Alana at alana@impactcanada.com.

Website AFTER redesign

Website BEFORE redesign

With a goal of improving their profile and establishing more of a professional presence in the community, the Amethyst Women's Addiction Centre entrusted their website redesign to Impact Public Affairs. The existing website was outdated and user unfriendly website. 

The re-designed website allows visitors to navigate more easily and portrays a modern look of the agency.  Photos of smiling, happy women are featured on each page which gives new clients hope and sets a positive look and feel.  The purple theme throughout the website is consistent with Amethyst’s branding – purple, like the gem stone from which the agency takes its name. 

New website features:

• A media section which allows the charity to publicize events and lends credibility to the organization
• Fundraising initiatives highlighted on special pages for maximum exposure
• A donation page, featuring a Donate button, allows visitors to make a contribution through PayPal at the click of a button 
• A specially designed homepage to illustrate the diversity of the agency

During the switch-over, the web address remained the same: www.amethyst-ottawa.org

Click to watch video

In order to promote changes to certification policies in the Planning profession, Impact coordinated an information-based website that Planning professionals can visit to learn about the upcoming changes.

To generate interest in the website, Impact created a movie trailer that directed viewers to the website.