Huw Williams is the President of Impact Public Affairs and specializes in government and media relations. With extensive experience in the print and broadcast media, he has appeared frequently as a corporate spokesperson on CBC and CTV national news. Mr. Williams’ government experience is diverse, having served as Acting Chief of Staff to the Deputy Prime Minister of Canada; as a Senior Special Assistant to the Minister of Constitutional Affairs; and as a Legislative Assistant to the Speaker of the Alberta Legislative Assembly. He also served as an intern to a United States Congressman from the Sixth District of Indiana. Mr. Williams authored “A Government Relations Guide For Directors of Non-Profit Organizations” published by the Canadian Society of Association Executives (CSAE). He also served on the board of directors for the Government Relations Institute of Canada (GRIC). In 2010, Williams was named worldwide Public Affairs Professional of the Year finalist by PRNews Magazine. Williams’ other accolades include the CSAE Griner Award for outstanding “Business Excellence”, one of The Hill Times’ Top 100 lobbyists in Canada, and the Ottawa Business Journal’s “Top Forty under 40 Award” for professional success and community involvement. Mr. Williams holds a Masters of Business Administration from the University of Ottawa and a Bachelor of Arts (Political Science) from the University of Calgary. He has also completed studies at the Université de Tours in France and is bilingual.
Senior Vice-President, Public Relations
Barbara Barrett brings over 20-year of high level public affairs expertise to her clients. Barbara has held senior leadership and executive roles for a Jaguar Land Rover, a leading global automotive company, where she contributed to record sales and record media results. Barbara has worked as the Canadian communications lead with corporate leadership in the UK, and the United States and has implemented and developed communications programs to leverage global sponsorship programs with Formula One Racing, Invictus Games, the Canadian Cancer Society and First Nations groups. Barbara has also led major corporate social responsibility initiatives and acted as the spokesperson for media and public appearances. Barbara has hosted media events in every major continent including unique media programs in South Africa, Mongolia and Argentina. She has organized and served as spokesperson at international auto shows and at some of the largest press conferences in Canada. She has also Chaired the organization of the Automobile Journalists Association of Canada Journalist of the Year for over 20 years. Barbara holds an Honours Bachelor of English from Nipissing University and is proud holder of a Black belt in Karate.
Carlos A. Godoy L.
Senior Vice-President, Public and Government Relations
A proven strategist and communicator, Carlos A. Godoy L. is a seasoned Public Relations professional, specializing in media relations, crisis management, government relations and strategic advocacy since 1999.
A former Vice-President for the Quebec Region at Impact Public Affairs from 2012 to 2016, Carlos provided clients with comprehensive public affairs expertise on numerous multidisciplinary files in the automotive, infrastructure, retail, sports entertainment and tourism sectors.
Most recently, Carlos was with TD Bank Group in a business development and public relations management role on the TD Business Banking Segments and Sales Strategy team. Carlos also previously served in various private and public sector positions, including Director of Corporate Affairs at the multinational PR firm Hill + Knowlton Strategies in its Montreal office, Senior Aide to the Speaker of the Quebec Legislative Assembly in Quebec City, and International Media Relations Advisor and Spanish language Spokesperson for the 1st World Outgames Montreal 2006.
Fluent in French, English, Spanish and Italian, Carlos studied Political Science and Agronomy and is an accomplished public speaker.
Catherine Fortin LeFaivre
Vice-President, Social Innovation and Marketing
Catherine is a fully bilingual advocacy and communications practitioner who specializes in non-profit marketing, drawing upon her extensive experience in public relations, digital campaigns, government relations and corporate communications to meet her clients’ complex business objectives.
Over the past 14 years, Catherine played a senior communications role within the House of Commons Administration and Skills/ Compétences Canada, and provided advocacy and marketing expertise to a variety of non-profits including in the social justice, housing, transportation, health, international development, and travel sectors.
Over the past two years, Catherine has been leading Francophone and international initiatives for Equal Voice. Through partnerships with governments and NGOs, she recently traveled to Morocco, Sri Lanka and Mexico City to provide political empowerment best practices to women leaders, and to share her own experiences as a municipal political candidate in Ottawa in 2014.
Catherine is proud that many of the campaigns she led went on to receive national and international recognition. Most recently, the national Housing for All campaign that she co-designed for the Canadian Housing and Renewal Association earned the prestigious CSAE 2016 Award of Excellence. It also resulted in a historic federal government investment of over $11 billion.
Catherine holds a Bachelor of Science in Business from Wake Forest University, where she was a scholarship student-athlete. She also holds a Professional Certificate in Non-Profit Marketing from Carleton’s Sprott School of Business.
Senior Policy Advisor and Economist
Oumar is a proud Montrealer, who brings years of strategic research and political experience to his current role as Senior Policy Advisor. He has a track record as a thorough and meticulous researcher and analyst who leaves no stone unturned. He has a deep understanding of economics and public policy topped with a proven ability to provide high-quality oral and written analysis on high profile cases.
Oumar is well known in Ottawa, having served in senior policy positions with the Minister of Aboriginal Affairs and Northern Development and working in the Office of the Minister of National Revenue. In both roles, he dealt with complex nationwide issues that impacted a variety of public policy areas. He has also played a key role as a researcher for a leading think tank and has been involved in the Organization for Economic Co-operation and Development (OECD).
He holds both a Master degree and a Bachelor of Arts with Honours in Economics from the University of Ottawa. Oumar is fully bilingual and is an active member of the Canadian Armed Forces Reserves.
Director, Advocacy and Digital Engagement
Alla is a savvy political professional who has played prominent roles on successful federal election efforts, party leadership campaigns, and supporting digital communications for a national party. In addition Alla worked in a legislative and communications role on Parliament Hill for a federal Member of Parliament. She is a Vancouver native with deep experience in client services on numerous high profile accounts including Telus and the Whistler Film Festival. She holds a Masters of Political Management from Carleton University, a Public Relations Certificate and Bachelor of Arts in Political Science from Simon Fraser University.
Director, Government Relations and Campaigns
Rob’s professional background includes government relations, communications, and policy roles at leading national industry associations where he has a track record of achieving results and building relationships with decision makers. He has been responsible for the logistics behind some of Ottawa’s largest and most successful annual advocacy days. Rob is a seasoned advocate with a keen understanding of message development and delivery. He has demonstrated effective skills in media relations through numerous television, radio, and print interviews while serving as a not-for-profit spokesperson. He brings his experience in preparing executives for interviews and parliamentary committee hearings. Rob is a proud alumnus of Dalhousie University where he was awarded the Governor’s Award for exceptional contributions in the extracurricular realm in 2011. He holds a Bachelor of Arts in Political Science from Dalhousie and has a Masters in Political Management from the Clayton H. Riddell program at Carleton University.
Christian A. von Donat
Director, Government Relations and Strategy
Christian has extensive experience working in the public sector on Parliament Hill, with a proven track record of delivering results. Through this time, he specialized in communications, policy development, navigating the parliamentary process, and stakeholder engagement. Christian is a well-travelled political strategist, having worked in senior roles on Federal, Provincial, Municipal, and internal leadership campaigns. He also regularly liaised with national and local media, coordinated major events, and planned tours. Christian is proud of his accomplishments in Indigenous affairs, advancing the case for government to government dialogue and working to expand business opportunities with Indigenous partners.
Christian also previously worked at the Liberal Party of Canada as well as at Queen's Park. He graduated from Western University with a Bachelor of Arts with combined Honours in Political Science and German Language and Literature. He is currently pursuing a double Masters of Business Administration from Cornell University and Queens University.
Director of Operations
Madison joins Impact with over 5 years experience at design and marketing agencies in Toronto and Vancouver, with proven success delivering results to her clients. She has worked with a number of CPG brands to bring cross functional campaigns to life, acting as the connecting piece across retail, digital, design and experiential channels. With her background in Client Services and Project Management, Madison leverages her experience in her role as Director of Operations at Impact.
Madison is driven by meaningful work, building relationships, and making a positive impact on her workplace, colleagues and the community. Madison graduated from the University of Guelph with a Bachelor of Commerce.
Manager, Public Affairs
Kyle specializes in government relations, public relations and policy research. He manages and executes public affairs strategies for national and provincial organizations, achieving short-term and long-term objectives. Kyle has successfully changed policies at the federal and provincial levels and helped to create the third ever national self-regulated college in Canada. He has also been featured in numerous media publications, including the BBC.
Prior to joining Impact, Kyle worked in numerous offices on Parliament Hill, most notably for the Parliamentary Secretary to the Prime Minister. During his time on the Hill, he drafted caucus meeting reports and remarks for the House of Commons and media panels. He also liaised with several government departments on numerous constituency and national issues.
Kyle has also gained valuable experience working at several different public affairs and policy firms in Ottawa. He has created comprehensive in-depth research reports tailored to the needs of national and international clients. He has also managed the planning and execution of numerous policy events as well as facilitated the development of public affairs strategies by communicating with elected officials, political staff, and senior levels of the public service.
Kyle holds an Honours Bachelor of Social Sciences in International Studies and Modern Languages, with a minor in History and is fluently bilingual.
Manager, Communications and Public Affairs
Emily brings with her a background in government and stakeholder relations, policy development and community outreach. Prior to joining Impact, Emily worked heavily at the provincial and federal levels with government officials and stakeholders to further the post-secondary agenda.
Emily has first-hand experience with the Parliamentary process having worked for a Member of Parliament and the Chair of the House of Commons Health Committee. She has also worked on national campaigns and has a proven track record in media relations.
Emily is a proud alumnus of St. Francis Xavier University where she graduated from with a Bachelor of Arts in Political Science and International Development Studies.
David brings to the team a vast experience in policy, public relations, event planning, and civic engagement. He has a strong understanding of the interaction between politics and policy, with a proven track record in effective and efficient results delivery.
David’s academic and professional experiences focus on parliamentary systems and procedure, policy development, program evaluation as well as sustainable governance practices. For three years, he worked for the Procedural Services and Journals branch of the House of Commons, where he interacted daily with Members, Clerks, as well as the Speaker of the House and other Procedural and House officers.
He is also greatly involved in local and national Francophone communities, taking part in public speaking, debating and case competitions on regional, provincial and international levels. He has also served on multiple not-for-profit boards and councils.
David is fluently bilingual and studied at the University of Ottawa, completing a Bachelor of Social Sciences in Public Administration and Political Science.
Director, Finance and Administration
Lori joins Impact with over 10 years’ experience in finance and administration in the accounting and payroll fields. Her professional background includes business and financial administration in the IT and Construction industries, from which she brings a wealth of knowledge regarding day to day financial practices. Her ability to streamline and develop new policies and procedures is one of her greatest strengths.
Lori is an avid runner, having recently completed her 25th half marathon and 2 half iron mans. Lori holds a diploma in Business Administration and Accounting from Sheridan College.
Public Affairs Coordinator
Rita comes to Impact with a background in communications and politics.
She has a Bachelor of Arts in Political Science and a Minor in Film Studies from Western University. While at Western, she was a news editor at the Western Gazette for two years, before becoming the managing editor. As the managing editor, she facilitated the production of content from start to finish and produced posts for the publication’s social media pages. She also co-hosted a weekly radio show on CHRW.
Rita has first-hand experience working for government and political groups. This past summer, she was a communications intern at the Prime Minister’s Office where she assisted the team with day-to-day tasks and on long-term projects. She has also actively participated in various elections by campaigning for numerous candidates.
Currently, she is a student in the prestigious Clayton H. Riddell Masters of Political Management Program.
Graphic Designer and Branding Expert
Mathieu O’Brien is an expert in multimedia design and is highly qualified for web marketing as well as being bilingual. He has vast experience in project production on a variety of social media platforms such a YouTube, Twitter, Instagram, and Snapchat. He has lead programs to create and engage audiences, most notably from generation “Y”.
Mathieu distinguishes himself with his vast competencies in design and being able to work with a variety of softwares to produce creative designs for any project. He has expertise in video production, as well as conceptualising, designing and producing user interfaces for games, mobile apps, and websites. He holds a Bachelor’s degree from the Interactive Multimedia and Design program at Carleton University.
Public Affairs Associate
Richard is a public affairs associate with Impact in Toronto. Richard’s goal-oriented work ethic continuously achieves results for clients.
Richard has experience with municipal, provincial and federal campaign teams, as well as a federal staffer for Members of Parliament. He has effectively utilized campaign skills while helping deliver results for each member and organization he has represented. Richard’s leadership style prioritizes authentic communication and thorough organization that in turn helps in reaching client goals. Developing and growing client’s campaigns is a natural tendency for Richard. He works closely with them in order to create innovative, detailed-oriented communications plans that are tailored to fit their various needs and reach their objectives. Richard holds a Bachelor of Social Science from the University of Ottawa, with Joint honours in Political Science and Communication.
Public Affairs Associate
Hilary brings with her experience and expertise working on political campaigns, most recently during the 2018 provincial election. Her excellence in communication, and work ethic delivers outstanding results to clients.
Hilary’s academic and professional pursuits have focused on policy, policy development, and stakeholder communication.
Hilary is a proud alumnus of Queen’s University, where she graduated from with a Bachelor of Arts Honours in Political Studies and Psychology.
Public Affairs Coordinator (Québec)
Based in Impact’s Quebec City office, Valerie is well versed in the intersection between public affairs and media relations, having worked at the provincial legislature coordinating special events for stakeholders and political decision makers. Valerie also has significant experience working with large corporations, particularly during her time with the NHL assisting in communications support and event management for the Quebec Nordiques. With over 20 years of experience organizing events featuring high-level executives in different cities across Canada and the US, Valerie provides important insight and tactical expertise to the Impact team.
Public Affairs Coordinator
Sydney joins Impact with a strong public relations and social media background. She has worked as a communications specialist with a number of non-profit organizations in the national capital region, where she discovered her passion for policy work. She has experience in strategic event planning, fundraising, and social media campaigns.
Sydney is client focused, and understands targeted and effective communication strategies. Sydney holds a Bachelor’s degree from Dalhousie University specializing in Social Anthropology & Sociology with a certificate in Disability Management.
As Impact’s Office Manager, Jen brings a decade of executive office experience to ensure a well rounded experience for our clients. Prior to joining Impact, Jen served in marketing and fundraising roles at marketing agencies in the Ottawa area, and worked on campaign efforts for all three levels of government.
As a childhood cancer survivor, Jen brings valuable lessons to the professional world, making the most of every situation and seizing every opportunity. Jen enjoys engaging with and finding creative solutions for every unique client situation, and brings with her a strong organizational and administrative skill set.
Jen holds a certificate in Business Communications from Algonquin College.
Director, Strategic Communications
Kalene specializes in delivering effective communication and government relations strategies for national organizations. Her ability to provide creative communication resulted in a 2013 Summit Marketing Effectiveness Award. In addition, her advocacy work contributed to recognition from the Canadian Society of Association Executives (CSAE) with the “Associations Make a Better Canada Award.” Kalene has extensive project coordination and events management skills. She has worked on many high profile client events including the Champions of Mental Health Awards and, A Campaign For All Canadians. Her project coordination experience has been primarily focused in the arts and she has worked on many successful film and theatre projects in Canada and internationally. She holds a Bachelor of Fine Arts (Honours) degree from York University and is bilingual.